What not to do

Due to the current global situation, a fitness organization hasn’t been able to hold classes for the past few months. However, the organization asked its customers to send money to pay the teachers for classes they weren’t providing either in-person or online.

Not only does this type of action look bad, it makes customers less likely to return when classes resume.

Customers, as all people, do not like to be taken advantage of or seen only as a dollar sign.

Treat your customers with respect and they are more likely to stick with you through difficult times.