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“Personal Touch”?
Automation is great. It is. It’s a wonderful time saver, but it can also keep you away from your customers. And then your customers might stay away from you.
This email does not exist
If you take the time to put systems in place to impress your customers, make sure that they stay impressed the entire time. Don’t give them a reason to doubt your sincerity.
Creativity
Once you know your why, the how will reveal itself.
Make things easy for you and for them
Too often, organizations make things more complicated than they need to be.
Watch this rabbit disappear
Once trust is gone, it’s difficult to get it back.
Get off autopilot
Times are tough for everyone; don’t make a bad situation worse for your customers.