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It’s a whole new world
Covid changed many things including some customers’ wants and needs. Is your business ready to change with your customers or are you stubbornly holding on to the past?
Accountability
As a business owner or a manager, you’re going to need to get over that if you want to be successful.
Be honest about what you are looking for
Don’t be shady by pretending that you’re after something else.
Customers can be helpful too
Pay it forward, be kind, be thoughtful and all the rest.
But we told you the benefits
If you want to advertise something, make it readable, otherwise consider it unread.
Who signed off on this?
Ask yourself, does this make sense?
Stay in touch
The holiday shipping season is always a bit difficult and this past one had additional layers of complications. However, most customers understand that this is the world we are now living in.
Whoa!
Not surprisingly, the client walked away.
Think like a customer
New customers have no idea how your product works, how your business works or what the protocols are.
They know nothing.
What’s been missing
You think you’re doing all the right things – you have a great product and you found the ideal customer, so why aren’t they biting?
Why do they return?
Many businesses get this wrong.
Just checking in
It’s how you phrase things, not necessarily what the purpose is, that can get you results.
When is it over?
Customer relationships are not over the minute someone is not in your line of vision.
Covid Theater
There’s been some criticism of “hygiene theater” vs. what actually keeps people safe.
Bonus Rule For Working With Customers
One more rule for working with customers to close out this series.
Fourth Rule For Working With Customers
Customer Experience isn’t brain surgery, it doesn’t have to be difficult.
Third Rule For Working With Customers
Use the opportunity to show that you are a leader – to the customer, to your organization and to yourself.
Second Rule For Working With Potential Customers
Businesses cannot survive for long with a strategy like that.
First Rule For Working With Potential Customers
It never is “out of sight, out of mind.” Not when it comes to customers.
In who’s best interest?
If you’re in a position of power, you may indeed feel powerful. But that power can be taken away if it is not used correctly.