Nicole Stanley 10/19/21 Nicole Stanley 10/19/21

It’s a secret

No one is a mind reader, least of all your customers. They have other things going on in their lives.

Nicole Stanley 10/12/21 Nicole Stanley 10/12/21

Red flags

Don’t ignore the red flags. You’ll regret it if you do.

Nicole Stanley 10/5/21 Nicole Stanley 10/5/21

Why am I not special anymore?

Creating good quality products can be difficult, but creating a good quality experience is not and the payoff is well worth it.

Nicole Stanley 9/28/21 Nicole Stanley 9/28/21

“Helpful” isn’t the same as “controlling”

To be truly “helpful,” an organization must understand the customer’s needs and make life eaiser for them. Not more difficult.

Nicole Stanley 9/21/21 Nicole Stanley 9/21/21

“Personal Touch”?

Automation is great. It is. It’s a wonderful time saver, but it can also keep you away from your customers. And then your customers might stay away from you.

Nicole Stanley 9/14/21 Nicole Stanley 9/14/21

Just so you know, you’re doing it wrong

There’s a way to work with customers that guides them to the result you want without offending or pushing them away.

Nicole Stanley 9/7/21 Nicole Stanley 9/7/21

This email does not exist

If you take the time to put systems in place to impress your customers, make sure that they stay impressed the entire time. Don’t give them a reason to doubt your sincerity.

Nicole Stanley 8/31/21 Nicole Stanley 8/31/21

Hey, Nice Box

A repeat customer all because the product arrived undamaged. That’s it. That’s all it took.

Nicole Stanley 8/24/21 Nicole Stanley 8/24/21

Don’t Lie To Your Employees

Not only are the staff people affected when you have employees like this, but the organization as a whole is as well

Nicole Stanley 8/17/21 Nicole Stanley 8/17/21

Some Things Are Better Left Unsaid

You must pay attention to the customer journey and understand the path that each customer will be taking. The receiver of a gift does not need to know how much it cost, so don’t put a card with prices on it in their box.

Nicole Stanley 8/10/21 Nicole Stanley 8/10/21

Creativity

Once you know your why, the how will reveal itself.

Nicole Stanley 8/3/21 Nicole Stanley 8/3/21

Show Me

If you want them to stick with you, you have to stick with them.

Nicole Stanley 7/27/21 Nicole Stanley 7/27/21

Um, Aren’t You Aware That There’s a Pandemic?

Customer loyalty cannot survive if customers don’t think you care. And this company is showing its customers how little it cares.

Nicole Stanley 7/20/21 Nicole Stanley 7/20/21

Keep it Consistent

A small restaurant listed on its website the new protocols it had developed to manage the pandemic. However, no one working inside the restaurant seemed to know about them.