Customers of the World Database
Customer Experience stories from around the world
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How Are You Competing?
Businesses often have many opportunities and methods to stand out from the crowd. It isn’t strange to look at your competition, or who you believe is your competition, to see how you compare.
Don’t Try to Impress
Don’t tell customers how much value you are providing for them, show them by actually providing value to them.
Customer Loyalty
Don’t worry about being perfect, worry about maintaining the relationship.
Friendliness is not overrated
“Growth” is a buzz word in the business world, but how do some organizations think that will happen if they treat their customers terribly?
It’s a whole new world
Covid changed many things including some customers’ wants and needs. Is your business ready to change with your customers or are you stubbornly holding on to the past?
Why do they return?
Many businesses get this wrong.
Covid Theater
There’s been some criticism of “hygiene theater” vs. what actually keeps people safe.
Bonus Rule For Working With Customers
One more rule for working with customers to close out this series.
Third Rule For Working With Customers
Use the opportunity to show that you are a leader – to the customer, to your organization and to yourself.
Second Rule For Working With Potential Customers
Businesses cannot survive for long with a strategy like that.
In who’s best interest?
If you’re in a position of power, you may indeed feel powerful. But that power can be taken away if it is not used correctly.
Red flags
Don’t ignore the red flags. You’ll regret it if you do.
Some Things Are Better Left Unsaid
You must pay attention to the customer journey and understand the path that each customer will be taking. The receiver of a gift does not need to know how much it cost, so don’t put a card with prices on it in their box.
Creativity
Once you know your why, the how will reveal itself.
Show Me
If you want them to stick with you, you have to stick with them.
Do you know what is going on?
While it’s not uncommon for an organization to email a survey to a customer after a store visit; it is uncommon for an organization to not understand their own current protocols.l