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Make Your Customers Feel Comfortable
Customers may not remember the words you spoke or the actions you took, but they will remember how you made them feel.
If No One Is There To Answer, Did The Phone Ring?
If a tree falls and no one is there to hear it, did it make a sound? If no one is answering a customer service phone line, did a customer actually call?
Don’t Yell At Your Customers
You’d think that it wouldn’t need mentioning, but never yell at your customers.
Customer Loyalty
Don’t worry about being perfect, worry about maintaining the relationship.
Your Business Does Not Exist In A Bubble
If you want to hold on to your customers, think – What would our customers do and how can that be implemented into our business operations?
Friendliness is not overrated
“Growth” is a buzz word in the business world, but how do some organizations think that will happen if they treat their customers terribly?
Do you think your customers’ needs never change? Really?
The past two years may have been a unique situation, but change is always happening. To think otherwise isn’t so wise.
Why do they return?
Many businesses get this wrong.
Just checking in
It’s how you phrase things, not necessarily what the purpose is, that can get you results.
When is it over?
Customer relationships are not over the minute someone is not in your line of vision.
Bonus Rule For Working With Customers
One more rule for working with customers to close out this series.
Fourth Rule For Working With Customers
Customer Experience isn’t brain surgery, it doesn’t have to be difficult.
Third Rule For Working With Customers
Use the opportunity to show that you are a leader – to the customer, to your organization and to yourself.
Second Rule For Working With Potential Customers
Businesses cannot survive for long with a strategy like that.
First Rule For Working With Potential Customers
It never is “out of sight, out of mind.” Not when it comes to customers.
In who’s best interest?
If you’re in a position of power, you may indeed feel powerful. But that power can be taken away if it is not used correctly.
It’s a secret
No one is a mind reader, least of all your customers. They have other things going on in their lives.
Why am I not special anymore?
Creating good quality products can be difficult, but creating a good quality experience is not and the payoff is well worth it.
Just so you know, you’re doing it wrong
There’s a way to work with customers that guides them to the result you want without offending or pushing them away.
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If you take the time to put systems in place to impress your customers, make sure that they stay impressed the entire time. Don’t give them a reason to doubt your sincerity.