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How are you different?
Do you know what sets your organization apart from others? Do you know how your current customers, past customers, or potential customers would answer that question?
You like me, right now, you like me!
It doesn’t take much to treat your customers with thoughtfulness creating a genuine human connection, but the payoff is huge.
Customer Retention 101
How do you know that you wouldn’t react in the same way? Who are you to tell someone their concerns aren’t valid? How do you feel when someone tells you that your own worries aren’t valid?
For whose benefit?
By serving its customers and looking out for them, this organization is also benefiting. Win-win.
It’s not you, it’s me
It’s not your customers’ job to save your business. It’s yours.
Going above and beyond
“Going above and beyond” is not providing services your customers do not want.
What is “normal?”
All this talk lately of “getting back to normal.” But the world will never be “normal” again. The organizations that are struggling the most are the ones trying to do “business as usual” rather than developing new identities, new business processes, or new procedures.
Free advertising
So easy to do and pays off in the end.
Business development or business denied?
If this is how you treat a potential client, how do you act towards your paying customers?