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Don’t make things difficult
Never put your customers in the position of trying to figure out what is true. It isn’t their job.
New isn’t better than old
To say to a customer, “no, you’ve spent too much money here to warrant a discount” is absurd.
Free advertising
So easy to do and pays off in the end.
Business development or business denied?
If this is how you treat a potential client, how do you act towards your paying customers?
Where the best ideas come from
Sometimes the best ideas come from your customers. Listen and learn.
Virtual experiences
That effort, of doing what you can, rather than focusing on what you can’t, will be remembered by your customers.
Lasting impressions
“It's customers like you that make all of this madness worth it.”
What not to do
Not only does this type of action look bad, it makes customers less likely to return when classes resume.
Brave new world
By now, we all understand that it isn’t business as usual, but what does that mean exactly?
Communication
Each customer transaction is an opportunity to show a customer who you are as an organization – your ethics as well as your quality of service.
Understand where your customers are coming from
Your personal viewpoint is not necessarily shared by your customers – they are different people with different life experiences.
Don’t abandon your customers
Many businesses can’t currently operate as they usually do, but that doesn’t have to mean abandoning your customers.
Hiding behind a screen
Customer service operations that worked in the past may not work now.
Actions and consequences
How are you supporting your customers? How are you supporting your employees?
Do patients have a place in healthcare?
Not only should patients have a place in healthcare, they should be the priority.
Get off autopilot
Times are tough for everyone; don’t make a bad situation worse for your customers.
Not in Kansas anymore
Organizations don’t have much of a choice in adjusting their business models right now, but simply tossing your products and services online is a bad idea.
Keep them buying
How can you be of service in these strange times? How can you provide for the customers looking for your products?
Keep them interested
How can you keep customers interested when your doors are closed?
Can increased demand work against you?
Growth is something that most businesses dream of but with growth comes challenges.