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How are you different?
Do you know what sets your organization apart from others? Do you know how your current customers, past customers, or potential customers would answer that question?
Watch this rabbit disappear
Once trust is gone, it’s difficult to get it back.
You like me, right now, you like me!
It doesn’t take much to treat your customers with thoughtfulness creating a genuine human connection, but the payoff is huge.
Customer Retention 101
How do you know that you wouldn’t react in the same way? Who are you to tell someone their concerns aren’t valid? How do you feel when someone tells you that your own worries aren’t valid?
Keep calm and carry on
Treat even your toughest customers with respect; assume they are doing the best they can in the moment.
It’s not what you say; it’s how you say it
Customers aren’t generally motivated by threats. Customers are motivated by incentives such as their own health & well-being.
“Delight” your customers?
A customer wants to feel peace of mind when doing business with you, not that you give them the same pleasure as an ice cream cone.
Full-service farmer’s market
What set this market apart from others happened at the cash register.
For whose benefit?
By serving its customers and looking out for them, this organization is also benefiting. Win-win.
Open rate
Persuading customers to open emails can be tough.
It’s not you, it’s me
It’s not your customers’ job to save your business. It’s yours.
Not enough
A great product has never been enough to get a sale and now it isn’t enough for a customer to walk into a store.
Thank you
As customers, we want to know that our purchase was appreciated.
Going above and beyond
“Going above and beyond” is not providing services your customers do not want.
What is “normal?”
All this talk lately of “getting back to normal.” But the world will never be “normal” again. The organizations that are struggling the most are the ones trying to do “business as usual” rather than developing new identities, new business processes, or new procedures.
Dollar signs
A customer can sense from a mile away when you are more concerned with your own needs than with theirs.
Empathy. Is it really necessary?
It’s not about what you give out. It’s what the customer believes they are receiving.
Who is this?
There’s a lot going on lately and it’s almost too easy to make mistakes.
Not your fault, not your problem? Think again.
When a customer places an order online and receives a damaged item, who do they hold responsible?
Forest for the trees
Any customer interaction or purchase is not merely about a sale, instead, it’s laying the groundwork for potential future sales.